CONCEPTEVALUATE AI

The next horizon in predicting concept performance at scale

Join us on this journey

ConceptEvaluate AI enables you to more effectively move from ideas to concepts

Innovators are under increasing pressure to deliver successful new products and services more quickly and cost-effectively.

Kantar's innovation learning journey can guide you in creating meaningfully different innovations that sustain brand growth.

Become one of the selected early adopters of ConceptEvaluate AI (Beta – English language), a new AI concept testing product Kantar is developing to help you deliver new products that consumers love.

Discover the concept

Get AI-powered insights on high potential concepts

Fast delivery with high accuracy Iteratively sense check more concepts quickly so you can move into in-depth testing with greater confidence.

Highly cost-effective A cost-effective option to early screen concepts that need quick high-level feedback.

Make better decisions and get the most out of your budget Reduce risk in the innovation process by translating high potential ideas into concepts.

Ready to innovate your innovation journey?

We hope you will join us as an early adopter of ConceptEvaluate AI, the next horizon in predicting concept performance at scale.