We deliver the intelligence to power brand growth in the AI era

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We provide the signals that help organisations act quickly and confidently. We empower brands to make effective marketing decisions based on predictive evidence. And we help them craft powerful growth strategies rooted in the connection between consumers, brands and enterprise value.

Signal Intelligence

Keep a constant pulse on consumers and markets

Brand Monitoring and Guidance

Customer Experience

Consumer and Retail Trends

Research Services

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Decision Intelligence

Power optimal marketing choices with predictable ROI

Creative Testing and Optimisation

Media Effectiveness

Innovation and Product Development

Marketing ROI Measurement

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Strategic Intelligence

Drive growth strategies that connect brand actions to enterprise value

Brand Strategy

Kantar Consulting

Qualitative Research

Sustainability

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All powered by the Kantar Intelligence Engine

The industry’s leading AI platform – fueled by uniquely robust human and synthetic data, trained on unrivaled IP, and amplified by global expertise.

Explore Solutions

Learn how to shape your brand future.

Consultants around the world partner with clients to inspire actionable solutions that drive brand growth.

Decoding consumer and shopper behaviour to shape your brand future.

Transform your brand with Meaningfully Different Experiences.

Accelerate growth through innovation.

Guidance to shape your brand future.

Shape your media strategies to fuel brand growth.

Get trusted answers from your customers and non-customers.

Sustainability consultancy services that help you identify 'where to play'.