Explore how Kantar can help your organisation to succeed, through a deeper understanding of people.

We have a wealth of expertise to help solve your business needs, from bespoke solutions tailored to your audience to brand-ready solutions that have been tried and tested.

Brand Strategy

Learn how to shape your brand future.

Kantar's Consulting Practice

Consultants around the world partner with clients to inspire actionable solutions that drive brand growth.

Consumer and Shopper Behaviour

Decoding consumer and shopper behaviour to shape your brand future.

Creative Testing and Optimisation

Customer Experience

Transform your brand with Meaningfully Different Experiences.

Innovation and Product Development

Accelerate growth through innovation.

Brand Guidance

Guidance to shape your brand future.

Media Effectiveness

Shape your media strategies to fuel brand growth.

Qualitative Research

Quintessentially human

Research Services

Get trusted answers from your customers and non-customers.

Sustainability

Sustainability consultancy services that help you identify 'where to play'.