Announcements

TNS and Touchpoint Dashboard announce partnership to deliver enhanced customer journey mapping capabilities

Wed, 07/03/2013
Customer journey mapping is a key element of TNS’s integrated customer-focused research and consultancy approach.

For more information on TNS’s customer experience offer, please contact enquiries@tnsglobal.com

TNS has entered into a worldwide partnership with Touchpoint Dashboard, LLC, the leading provider of customer experience management software.

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Rebecca Wynberg, CEO TNS Qualitative, receives an MRS Fellowship

Thu, 06/27/2013
As MRS Fellow, Rebecca joins leading industry figures including TNS employees Tony Cowling (life President)...

For more information:
Zoë Lawrence
+44 7414 473 073
zoe.lawrence@tnsglobal.com

26 June, 2013; London - Rebecca Wynberg has been awarded a fellowship from the Market Research Society (MRS), the world’s largest research association, in recognition of her significant contribution to the development and understanding of qualitative research and her participation in various training courses and conferences.

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Life in the fast lane

Thu, 11/01/2012
Andy Turton shares some valuable insights from TNS’ The Automotive Path to Purchase Study in the October 2012 issue of Admap

Car manufacturers can learn from TNS’ new real-time study of Chinese car buying which reveals a very different path to purchase than shown by post-purchase research, with unexpectedly rapid decision-making. Rather than take several months to decide, Chinese auto buyers decide on a make and model within four weeks.

Andy Turton shares some valuable insights from TNS’ The Automotive Path to Purchase Study (TAPPS) in the October 2012 issue of Admap.

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